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      This editor’s letter is an acknowledgement of firsts and lasts

      We’ll start with the last, first. 

      This is the last Agency 100 under the leadership of Haymarket Media U.S. CEO Lee Maniscalco. Lee joined Haymarket in 2001, and he’s made the company into a powerhouse. From 30 employees to 430 and revenue soared nearly nine-fold. At the end of the month, Lee is stepping aside into an advisory and board role, making way for his colleague Mike Graziani to lead Haymarket. 

      Mike made a great analogy about Lee’s impact, comparing his legacy to a football coaching tree, where great head coaches develop assistants, who will become successful head coaches.  

      “There are so many people whom Lee has mentored and who have benefited from his insights and friendship over the years. I am grateful to be one of them,” Mike tells me, adding “I have learned so much from him that prepares me as I step into leadership of Haymarket. He’s shown me how to be a better leader and how to innovate and succeed in this constantly changing industry.”

      Lord Michael Heseltine, who founded Haymarket in the U.K. in 1957, adds, “Lee will have his name in lights when the history of Haymarket is written. He has been central to the creation of what is virtually half the company. He has brought experience, energy, vision and a sense of quality to the task. I am so glad he will remain associated with the company built on the foundations he laid.”

      Lee made an impact across the industry as well, as Michael Parisi, who is now the chief client officer at Lumanity, tells me “there is no one more passionate and knowledgeable about our industry. The industry is grateful for all that he has done for us.” He added he’s thankful Lee never forgot that “we are more than an industry, we are a community.”

      And longtime Compas leader Stan Woodland, who refers to Lee as a “brother from another mother,” told me Lee “always had an uncanny knack for anticipating where the industry was going and positioning Haymarket as the first to market with solutions and opportunities.”

      Lee also believes in corporate responsibility and a company-wide culture of giving back. Lee and the Haymarket workforce have supported a wide range of worthy causes, from soup kitchens and environmental cleanups to domestic violence prevention and cancer research.

      I’m grateful for Lee as he saw in me someone ready to lead a publication and gave me my first shot last summer. 

      That, of course, means this is my first Agency 100. I’ve worked on some ambitious magazine issues during my time at other publications, but this is second to none. The yearly themes are such an invigorating challenge to the industry. After dozens of phenomenal sports jerseys last year, we kept agencies thinking competitively with board games. 

      Tip of my hat to The Bloc, MedTrix and Virgo Health for making three of my favorite designs. Predictably, we received more riffs on Cards Against Humanity than I can count (although credit to Lumanity for the most natural adaptation: Cards For Lumanity).

      Inside, you’ll find 100 profiles about how each agency differentiates itself in a crowded market. Together, they generated $12 billion in revenue. Enjoy!

      Click here to return to the MM+M Agency 100.