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Five things for pharma marketers to know for Tuesday, September 16, 2025

FDA’s warning letter to AstraZeneca; FDA Commissioner critiques Hims & Hers’ Super Bowl ad; Nine burning questions about pharma ads.

Heerea Rikhraj

September 16, 2025

4:00 am

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The Food and Drug Administration sent a warning letter to AstraZeneca for its flu vaccine TV ad. The letter said that the agency determined that the messaging in the ad was ‘false’ and ‘misleading.’ (MM+M)

FDA Commissioner Martin Makary said that Hims & Hers’ Super Bowl advertisement breached federal law. In an op-ed, he argued that pharma ads hurt American consumers. (The New York Times)

Here are nine answers to burning questions about pharma ads. What can the FDA’s plan to step up enforcement actually do? And more big questions. (STAT News)

Novartis has signed a deal worth up to $5.7 billion with Monte Rosa Therapeutics. The deal is to develop treatments for immune related diseases. (Endpoints News)

UnitedHealth Group is spending big bucks to cosy up with Trump allies to fix its reputation. The company has secured meetings with senior Justice Department officials after the DOJ opened an investigation into its practices. (The Wall Street Journal)

Click here to see Monday’s Five things for pharma marketers to know.

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Five things for pharma marketers to know for Tuesday, September 16, 2025

美女免费一级视频在线观看

MM+M Media Summit 2025

From Our Partners

Partner Content

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Partner Content

For pharma brands, streaming is critical for awareness

Partner Content

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美女免费一级视频在线观看

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