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Five things for pharma marketers to know for Wednesday, September 17, 2025

FDA rolls out more warning letters; Novo’s new obesity drug shows success; Former CDC officials go after RFK Jr.

Heerea Rikhraj

September 17, 2025

4:00 am

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Check out the DTC ads the FDA has flagged as it sends warning letters to a number of pharma and healthcare companies for their ad campaigns. The warning letters are part of a rollout to regulate the content in pharma TV ads. (MM+M)

Former officials at the Centers for Disease and Control Prevention plan to state that the agency has been “censored” and “politicized” under Health and Human Services Secretary Robert F. Kennedy Jr. on Wednesday at a Senate hearing. The officials plan to double down on political forces has overtaken the agency, and posed a threat to Americans’ health. (STAT News)

The Trump administration’s drug pricing policies could trigger a pharma collapse. As the administration aims to start enforcing the “most favored nation” policy, pharma could be threatened. (Seeking Alpha)

Eli Lilly has set its eye on a $5 billion API site in Virginia. This is part of its $27 billion pledge to invest in setting up U.S. manufacturing plants. (Endpoints News)

Novo Nordisk shares have risen after it said that its new experimental obesity drug has shown success in trials. The company said the drug works differently from others on the market. Data showed that those taking cagrilintide lost an average of 27.6 pounds over 68 weeks in Phase 3 trials. (Yahoo! Finance)

To read yesterday’s edition of Five things for pharma marketers to know, click here.

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Five things for pharma marketers to know for Wednesday, September 17, 2025

美女免费一级视频在线观看

MM+M Media Summit 2025

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For pharma brands, streaming is critical for awareness

Partner Content

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