AbelsonTaylor Group
Independent
Address
433 W. Van Buren Street, Suite 650 N
Chicago, Illinois 60607
Web Address
https://www.abelsontaylor.com
Year Founded
1981
Full-time Employees
201
Number of Clients
23
North American Revenue 2024
$52,000,000
North American Revenue 2023
$70,179,000
Full-time Employees 2024
201
Full-time Employees 2023
284
Number of clients 2024
23
Number of clients 2023
18
Offices
North America
1
Locations
Chicago, IL
Executives & Senior Management
Dale Taylor, CEO Jeff Berg, President Lynnette Hunter, EVP ??ì Director of Client Services, Janet Barker-Evans, EVP, Chief Creative Officer Jeanine Ko
Services and Capabilities
AI-machine learning
Consumer (Rx)
Data science/analytics
Market research
Med ed (on-label, non-CME)
Media planning and buying (consumer or professional)
OTC/wellness
Payer/managed markets/access
Professional (marketplace/sales)
Relationship marketing/direct
UX design
Working with health-tech startups
Expertise/Specialties
allergy
cardiology
dermatology
endocrinology
immunology
infectious disease
mental health
metabolic diseases
nephrology
oncology
ophthalmology
orthopedics
pain
pediatrics
pulmonology
radiology
rare disease
rheumatology
sports medicine
women's health
Agency 100 Board Game
Trends and Challenges
Diversification of services
Keeping up with pace of innovation
Managing impact of AI/machine learning
Network relationships/agency consolidation
Payer-related issues
Pricing-related issues
Replenishing new-business pipeline
Shrinking pharma budgets
Healthcare Marketing Trends
Emphasis on specialty drugs/high science
Heightened focus on payers
Impact of empowered patients/consumers
Increased concern over drug pricing
Intensified focus on ROI/measurement
More digital experimentation
More personalization of communications
Need to create more/better content/experiences
